MAX MARA
Role:
Design Lead, Project Management, Video Editing, Content Creation
Design Lead, Project Management, Video Editing, Content Creation
Credits:
Toni Childs - Designer
Rebecca Slee - Designer
QNY Creative 2020-2023
Toni Childs - Designer
Rebecca Slee - Designer
QNY Creative 2020-2023
Max Mara is an Italian fashion brand with over 70 years of history. In 2020, Max Mara partnered with QNY Creative to produce multimedia deliverables including digital campaigns, print collateral, email marketing, in-store displays, outdoor advertising and social media content.
As the Design Lead for the account, I work directly with the client's communications and marketing teams to achieve their creative vision, while deploying and managing a team of designers to successfully launch creative solutions.
As the Design Lead for the account, I work directly with the client's communications and marketing teams to achieve their creative vision, while deploying and managing a team of designers to successfully launch creative solutions.
MAX MARA FASHION GROUP
The Max Mara Fashion Group features a collection of brands, each with its own unique voice, target demographic, and overall aesthetic. Understanding each individual brand identity essential in order to properly communicate and express the aesthetic direction as collateral rolls out from season to season.
